More Than Metrics: Build Continuous Performance Improvement

October 2, 2024 — Rebecca Taylor, CCO and Co-founder of SkillCycle

When it comes to ongoing priorities, performance improvement is naturally top of mind for most leadership teams. Companies need to grow, adapt, and meet objectives to succeed.

Yet, many organizations fall into the trap of overemphasizing performance metrics. They can get caught focusing so much on the numbers that they lose sight of the potentially larger goal of fostering growth and development. 

This can be a critical error. People want to know if their employer will invest in their development. According to Gallup, organizations that invest in their employees show 11% greater profitability and are twice as likely to retain employees. 

While helpful, metrics should not be the end goal. They are simply measurements that tell part of the story. The challenge is looking beyond those metrics and thinking more holistically about achieving goals. 

Let’s dig into the idea of continuous performance improvement with a closer look at:

  • Shifting the focus from employee performance metrics to growth
  • The role of leadership in nurturing a growth mindset
  • Creating feedback loops for continuous performance improvement 
  • Aligning continuous improvement with organizational goals
  • Coaching employees to improve performance over time

 

Shifting the focus from employee performance metrics to growth

If your goal is to improve work performance, the solution may not be to simply ask your employees to work harder. True, it might get you results for a while. However, lasting improvement could come from figuring out how to achieve results more efficiently or questioning which skills or new technologies would help improve the process itself. 

This type of open-minded thinking requires a culture change. Instead of rewarding people only for hitting static numbers, organizations should reward employees for their commitment to continuous growth. 

Encouraging employees to build new skills, experiment with novel approaches, and adapt to change leads to long-term benefits. Companies need to create an environment where development is ongoing, not a one-time event, and where improvement is a daily practice, not just a reaction to a problem.

Your efforts are likely to pay off. Companies that focus on their people’s performance are 4.2 times more likely to outperform their peers, with lower attrition and an average of 30% higher revenue growth, according to McKinsey.

Incremental improvements take time, like learning new skills or applying innovative techniques. If an organization focuses solely on the result without valuing the growth process, it risks stagnation. If you’re not developing, you’re falling behind your competition, who may already be investing in continuous growth. 

 

The role of leadership in nurturing a growth mindset

Leadership plays a crucial role in fostering a growth mindset because employees often emulate the behaviors and attitudes of their leaders. If leaders only emphasize performance metrics — like revenue goals or project deadlines — without showing their own journey of growth and learning, employees may feel that development isn’t a priority.

Leaders need to learn publicly and out loud by sharing their experiences, discussing new skills they’re working on, and even acknowledging mistakes. This creates a culture where learning is valued and safe, making it easier for employees to feel comfortable doing the same.

By modeling continuous learning, leaders communicate that growth and improvement are ongoing, not something to be squeezed in on the side. When employees see their leaders engaging in this process, they’re more likely to adopt a growth mindset, which enhances personal development and drives performance improvement. 

Growth and performance aren’t separate — learning new skills directly contributes to better job outcomes, and leaders must highlight this connection.

 

Creating feedback loops for continuous performance improvement

Creating effective feedback loops that promote continuous performance improvement starts with making feedback a regular habit. Feedback must be tied to specific, measurable goals to drive growth and improve work performance. 

If feedback is vague or disconnected from a clear objective, it becomes background noise and won’t help people improve. You can make it meaningful and actionable by grounding your feedback in individual or team performance goals or broader company objectives.

One practical way to build this habit is to incorporate feedback into regular team processes, such as structured one-on-ones or performance check-ins. The key is relevance — your input should help someone understand how a particular action or behavior affected their performance and how they can improve moving forward.

Feedback should focus on what was done well, how it differed from past behavior, and why it was effective. When feedback loops are built around specific objectives, they guide employees in developing skills aligned with personal growth and the team’s broader goals.

 

Aligning continuous improvement with organizational goals

You can ensure continuous improvement initiatives align with broader strategic goals by directly linking individual growth plans and feedback loops to specific performance objectives. Every employee contributes to the company’s success, so it’s important to make sure they develop skills and behaviors relevant to their job. 

This way, the learning process isn’t disconnected from the company’s goals — it’s focused on helping employees achieve outcomes that matter for their growth and the organization’s overall strategy.

Feedback and continuous improvement efforts should reinforce this alignment. For example, ongoing performance evaluation should highlight how well an employee is progressing toward specific goals, offering suggestions for improvement. It’s not just about pointing out where someone is falling short, but also recognizing where they excel and identifying ways to support their growth further. 

 

Coaching employees to improve performance over time

Coaching gives employees a dedicated space to work through challenges and gain confidence in new skills. A coach helps turn knowledge into action by breaking down barriers to behavior change. When employees apply what they’ve learned, it creates a more skilled workforce, which boosts overall performance. 

Managers, too, play a coaching role by supporting employees through the process, encouraging risk-taking, and reinforcing new behaviors. This practical application of learning enhances individual and organizational growth.

By ensuring that personal development and feedback are tied to achieving broader strategic objectives, companies can create a clear pathway for individual growth that drives organizational success.

The key is to make performance improvement a fundamental part of your culture, not just a metric to be measured. SkillCycle can help. Book a demo to learn more.

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